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On this page
  • Chief Membership & Community Officer (CMCO)
  • Role Summary
  • Key Responsibilities
  • Skills and Qualifications
  • Performance Metrics
  • Key Activities
  • Tools and Resources
  • Advancement Path
  • Work Environment
  • Supplemental Roles
  • Additional Information
  1. Member Roles & Responsibilities
  2. List of Roles
  3. Membership & Community Engagement Division

Chief Membership & Community Officer (CMCO)

Chief Membership & Community Officer (CMCO)

Code: 3L1 Division: Membership & Community Engagement Division Department: Leadership Reports To: Executive Leadership Team Related Roles: Director of Membership Recruitment, Director of Community Engagement & Retention


Role Summary

The Chief Membership & Community Officer (CMCO) leads the Membership & Community Engagement Division, establishing strategic goals for member growth, engagement, and satisfaction. This role ensures that all membership initiatives align with Built By DAO’s mission and values, fostering a strong and inclusive community. The CMCO oversees all division operations, from recruitment and onboarding to retention and communication, creating a cohesive strategy to enhance member experience and organizational impact.


Key Responsibilities

Task Group 1: Strategic Leadership

  • Define and implement long-term strategies for member recruitment, engagement, and retention.

  • Align membership goals with Built By DAO’s overarching mission and community-oriented values.

  • Monitor industry trends to adapt and innovate membership practices.

Task Group 2: Division Oversight

  • Supervise directors and managers within the Membership & Community Engagement Division, providing guidance and support.

  • Establish performance metrics and benchmarks for all division teams.

  • Conduct regular reviews of division activities, ensuring they meet strategic objectives.

Task Group 3: Stakeholder Collaboration

  • Work closely with executive leadership to align membership efforts with organizational priorities.

  • Represent the division in meetings with external stakeholders, including community leaders, partners, and sponsors.

  • Advocate for the needs and interests of members within the broader organization.

Task Group 4: Member-Centric Innovation

  • Develop innovative programs and initiatives to enhance member satisfaction and participation.

  • Oversee the development of new member benefits, resources, and engagement opportunities.

  • Foster a culture of inclusivity and collaboration across all membership activities.

Task Group 5: Reporting and Continuous Improvement

  • Track and analyze key metrics related to member growth, retention, and satisfaction.

  • Report division performance to executive leadership, highlighting successes and areas for improvement.

  • Implement feedback-driven changes to ensure continuous improvement of membership services.


Skills and Qualifications

Required Skills

  • Visionary leadership skills with a proven ability to manage large, multifaceted teams.

  • Expertise in membership growth, community engagement, and retention strategies.

  • Strong communication and interpersonal skills for collaboration and advocacy.

Preferred Skills

  • Familiarity with CRM systems and analytics tools for tracking membership metrics.

  • Knowledge of community-building best practices and inclusive engagement strategies.

Qualifications

  • Bachelor’s degree in Business Administration, Communications, or a related field; Master’s degree preferred.

  • Minimum of 10 years of experience in membership management, community engagement, or related roles, with at least 5 years in senior leadership.

  • Certification in leadership or membership management (e.g., CAE, CFRE) is advantageous.


Performance Metrics

  • Year-over-year growth in membership numbers and diversity.

  • Improvement in member satisfaction and retention rates.

  • Successful implementation of division initiatives within set timelines and budgets.


Key Activities

  • Lead strategic planning sessions with division directors and managers.

  • Review membership data to assess performance and identify opportunities for growth.

  • Represent Built By DAO at key community events, forums, and industry conferences.


Tools and Resources

  • CRM systems for tracking member interactions and division performance metrics.

  • Data visualization tools for presenting membership trends and insights.

  • Collaboration platforms for coordinating with internal teams and external partners.


Advancement Path

  • Opportunities to transition into broader executive roles, such as Chief Operating Officer (COO) or Chief Executive Officer (CEO).

  • Leadership positions in strategic planning, community development, or organizational growth.


Work Environment

  • Office-based with regular travel to attend events, meetings, and conferences.

  • Frequent collaboration with division teams, executive leadership, and external stakeholders.

  • Flexible hours to accommodate strategic planning and high-level responsibilities.


Supplemental Roles

Executive Membership Assistant – 3L1-S1

Summary: The Executive Membership Assistant supports the CMCO by managing schedules, preparing reports, and coordinating communication with division teams and stakeholders.

Key Tasks:

  • Organize division meetings and prepare agendas and materials for strategic planning.

  • Track division performance metrics and compile reports for the CMCO.

  • Coordinate communication between the CMCO and directors within the division.

Skills and Qualifications:

  • Strong organizational and multitasking skills.

  • Proficiency with CRM and reporting tools.

  • Experience in executive support or membership operations is preferred.

Performance Metrics:

  • Timeliness and accuracy of reporting and scheduling.

  • Contribution to improved communication and division efficiency.

  • Feedback from the CMCO and division leaders.

Advancement Path:

  • Promotion to roles such as Membership Manager or Engagement Specialist.

  • Opportunities to specialize in membership data analysis or leadership support.

Work Environment:

  • Office-based with occasional event or conference participation.


Additional Information

The Chief Membership & Community Officer (CMCO) sets the vision and strategy for Built By DAO’s Membership & Community Engagement Division, ensuring alignment with the organization’s mission and values. The Executive Membership Assistant provides critical support to the CMCO, enabling the division to operate efficiently and effectively.

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Last updated 6 months ago